Onboarding Process
Getting started.
Four phases. Predictable cadence. The first 30 days set the operating rhythm for the entire engagement.
Onboarding
From signed to scaling.
01
Strategy & KPI Alignment
We pin the targets, the channels, and the math before a single dollar gets spent.
02
Account & Asset Audit
A full audit of your ad accounts, automations, analytics, and creative library.
03
Campaign & System Setup
Build the infrastructure — tracking, automations, campaigns, and reporting cadence.
04
Launch & Optimization
Weekly optimization cycles, monthly reviews, and quarterly strategy resets.
Performance Model
Aligned with outcomes.
We don't bill activity. We measure what compounds: cost, conversion, volume, and attributed revenue.
- →Cost per lead (CPL) improvement
- →Conversion rate increases
- →Lead volume growth
- →Revenue attribution
Out of Scope
What's not included.
- ×Custom development
- ×Unlimited revisions
- ×Daily content requests beyond scope
- ×Community management
Additional work can be scoped separately.